Jeff Bell

Bio

For 20 years, Jeff Bell has been growing and turning around businesses in Corporate America. Most recently, as Microsoft's Corporate Vice President of Global Marketing for the Interactive Entertainment Business, Jeff was responsible for leading Xbox to its first profitable year, and launching the Games for Windows business. On the creative front, Jeff's team has produced the launch campaigns for Gears of War, Halo 3, Guitar Hero, Rock Band, Scene it! And Grand Theft auto IV, and implemented the first global and vertically integrated Xbox marketing campaign. Before Microsoft, Jeff was largely credited with helping revitalize the Dodge, Jeep and Chrysler businesses, returning them to profitability in a significant turnaround from 2000-2006 with the Dodge Ram, Jeep 4-door Wrangler and the Chrysler 300 product launches. Jeff's efforts around social media, web, direct marketing and video games led to Jeff being named Interactive Marketer of the Year in 2005 by Advertising Age.